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Elon Musk reaches $44 billion buyout deal with Twitter, aims to privatize the company

Apr 25, 2022
Elon Musk said he wanted to own and privatize Twitter because he thinks it’s not living up to its potential as a platform for free speech.
Twitter said the transaction was unanimously approved by its board of directors and is expected to close in 2022.
Justin Sullivan/Getty Images

The marketing CEO trying to bridge the pay gap for Black influencers

Mar 17, 2022
Compensation in the influencer space is like the "wild, Wild West," says LaToya Shambo of Black Girl Digital. Her company wants to change that.
"I'm definitely seeing a lot of brands step up," says LaToya Shambo, CEO of Black Girl Digital.
Courtesy LaToya Shambo

Facebook, TikTok and YouTube ban Russian state media channels

Mar 1, 2022
The bans follow Russia's invasion of Ukraine. Social media platforms have often resisted calls to restrict controversial content.
A van owned by the RT broadcast network in Moscow. Social media platforms have banned content from Russian state-owned media channels, including RT, in Europe.
Mladen Antonov/AFP via Getty Images

Big Tech is starting to invest heavily in the metaverse

Feb 2, 2022
Competition is heating up in the fledgling space.
An immersive environment like the metaverse offers new ways to work — and purchase goods.
Kirill Kudryavtsev/AFP via Getty Images

The creative force behind a viral corporate TikTok account

Jan 17, 2022
Duolingo’s social media coordinator on their big green owl, the “Wendy’s effect” and changing the voice of brands online.
Thanks to its Gen Z social media coordinator and big green owl, the official TikTok account for language learning company Duolingo recently blew up.
Photo Illustration by Drew Angerer/Getty Images

In the post-“Survivor” economy, it's all about contestants’ brands

Oct 11, 2021
Social media has changed the game for former contestants on the CBS reality show “Survivor,” according to “Ringer” contributor Mara Reinstein.
Former "Survivor" players Mike Holloway, left, and Rodney Lavoie Jr. in 2015. Parlaying an appearance on the CBS reality show into a lucrative career is a game in itself, according to “Ringer” contributor Mara Reinstein.
Mark Davis via Getty Images

Elaine Thompson-Herah's temporary Instagram suspension could cost her followers

Aug 5, 2021
Olympians, including Thompson-Herah, are sidestepping the rules by sharing behind-the-scenes content and more personal videos.
Gold medalist Elaine Thompson-Herah was temporarily suspended from Instagram for violating the IOC's exclusive broadcast rights.
Ina Fassbender/AFP via Getty Images

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How TikTok is becoming a powerful consumer marketing tool

Jul 16, 2021
The app can cause certain products to blow up overnight, Vox's internet culture reporter Rebecca Jennings says.
Photo by Nelson Almeida/AFP via Getty Images

Social trading apps are seeing an influx of young investors during the pandemic

May 19, 2021
Commonstock CEO David McDonough says many young people saw last year's stock-market meltdown as a wealth-creation opportunity.
The Commonstock app enables investors to share information about their holdings and market news.
Photo courtesy Megan Stinson

Conservatives flock to Parler, social media app funded by GOP donor Mercer

Nov 16, 2020
One issue for influencers is that joining a perceived ideological site like Parler could turn off some online fans.
In the past week, the number of people using Parler has rocketed to more than 8 million.
Olivier Douliery/AFP via Getty Images