Stories Tagged as
Sports
Pickleball is growing fast, with pros, prize money and business opportunities
by
Tom Banse
Apr 11, 2022
Sponsors have opened their checkbooks, and Washington state, where it was invented, named pickleball its official sport.
What’s at stake in the historic MLB lockout
by
Andy Uhler
and Rose Conlon
Dec 3, 2021
"The ramifications ... are vast," says Hannah Keyser, who covers baseball for Yahoo Sports.
How fantasy football became a billion-dollar industry
by
Andy Uhler
and Rose Conlon
Sep 6, 2021
Brody Ruihley, professor of sport leadership, discusses the impact of changing technology, legal betting and the passion of fantasy users.
New Olympic sports could get a big boost from their debut at this summer's games
Jul 23, 2021
Karate, skateboarding, sport climbing, and surfing are joining the Olympic elite.
More pro sports teams look to reduce waste at games
by
Emil Moffatt
Jul 15, 2021
Volunteers on the Atlanta Hawks' Zero Waste Squad help fans put compostable cups and plates and recyclable cans and bottles into the correct bins.
Gymnast Simone Biles leaves Nike for Athleta
by
Erika Beras
Apr 23, 2021
The Olympic gold medalist's move to the smaller activewear company focused on women may be a sign of new standards for sponsorships.
European Super League falls apart after outrage
Apr 21, 2021
A wave of outrage over the Super League from fans, former players, heads of state and even British royalty put a stop to it.
For public good, not for profit.
Performers take pandemic opportunity to have children
Mar 25, 2021
For some, shutdowns created the perfect opportunity to have a baby without sacrificing opportunity.
Empty arenas not a game for sports and entertainment sponsors
by
Andy Uhler
Feb 15, 2021
Brands are having to rethink how to get home viewers' attention.
Sports insurance rates to double this year
Jan 1, 2021
Teams will need to weigh higher premiums with greater risk as they bring fans back.