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Just 11 more shopping days til Christmas

Dec 13, 2019
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Trump's WTO KO

Dec 12, 2019
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Coca-cola

Stranger Things returns with product tie-ins galore

by Meghan McCarty Carino Jul 4, 2019
Cryptic product tie-ins for the show have been everywhere in recent months.
Fans pose at the many photo-op stations at the Netflix's "Stranger Things" Season 3 Fun Fair at Santa Monica Pier on June 29, 2019 in Santa Monica, California.
Amy Sussman/Getty Images
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What's a pioneer firm to do when its competitors copy its successful trend?

by Marielle Segarra Jun 27, 2019
LaCroix dominates the flavored seltzer market, but its market share is fizzling as competitors sweep in.
A bucket of tangerine-flavored LaCroix.
Randy Shropshire/Getty Images
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Pepsi comes to Coke's hometown of Atlanta for the Super Bowl

by Susanna Capelouto Feb 1, 2019
Pepsi is on Coke's home turf.
The Super Bowl is being held in Atlanta this year, which is the hometown of Coca Cola, but Pepsi is an official sponsor of the game.
George Frey/Getty Images
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Coke earnings don't tell the whole tariff story for beverage suppliers

by Ben Bradford Oct 29, 2018
Coca-Cola is expected to report earnings Tuesday morning before the markets open, and the news could be good for investors. Strong demand for diet beverages in the U.S. continues. Never mind that the company raised prices during the summer, saying…
Scott Olson/Getty Images
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Coke earnings don't tell the whole tariff story for beverage suppliers

by Ben Bradford Oct 29, 2018
Coca-Cola is expected to report earnings Tuesday morning before the markets open, and the news could be good for investors. Strong demand for diet beverages in the U.S. continues. Never mind that the company raised prices during the summer, saying…
Scott Olson/Getty Images
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Coca-Cola reportedly exploring cannabis-infused beverages

by Mitchell Hartman Sep 18, 2018
Bloomberg TV reports the soft drinks giant is in talks with Aurora Cannabis of Canada, though Coca-Cola says "no decisions have been made."
Bottles of Coca Cola sit in a cooler at a market on April 16, 2013 in San Francisco, California. 
Justin Sullivan/Getty Images
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Coca-Cola and Costa: Here’s why coffee is so … hot

by Renata Sago Aug 31, 2018
Coca-Cola is the latest corporation to make a big bet on coffee. It’s planning to buy the United Kingdom’s biggest coffee chain, Costa, for $5.1 billion. It seems as if everyone wants a piece of the coffee action these days.…
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For U.S. companies, costs are rising. This is how tariffs work.

by Kimberly Adams Jul 25, 2018
General Motors shares tumbled Wednesday as the company cited rising steel and aluminum costs as one reason for a smaller profit forecast. GM is not alone. Whirlpool, Coca-Cola and others are starting to tell the story of pain from the…
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Coca-Cola CEO Muhtar Kent to resign next year

by Marketplace Staff Dec 9, 2016
He steps down in the face of declining soda sales, but will remain in the company as chairman.
 Chairman and CEO of the Coca-Cola Company Muhtar Kent speaks on stage during a summit in New York last year.
Leigh Vogel/Getty Images for Concordia Summit
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Coca-Cola making a play for African market with concession stands

by Marketplace Contributor Nov 25, 2016
The company is rolling out an experiment in social entrepreneurship — a kind of community center in a box that also happens to sell Coke products.
Coca-Cola's EKOCENTERS offer water purification and power outlets free of charge.  They also sell Coke products. 
Courtesy: Coca-Cola
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Closing the sock market TODAY!

 

It’s your last chance to get BOTH new Marketplace Sock designs for only $5/month.

Don’t wait – this special offer ends today!

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