How much did cryptocurrency companies shell out for Sunday's Super Bowl ads?

Feb 14, 2022
The most expensive 30-second spots went for $7 million, NBC says. Coinbase, FTX and Crypto.com were some of the advertisers.
Cryptocurrency companies have spent millions on advertising, including spots airing during the Super Bowl.
Dan Kitwood/Getty Images

Are Super Bowl ads still worth the cost?

Feb 11, 2022
Advertisers have invested millions of dollars in the commercials that will air during the big game Sunday.
The Los Angeles Rams and Cincinnati Bengals will compete in Sunday's Super Bowl, and advertisers will compete for viewers' attention.
Rob Carr/Getty Images

Super Bowl to highlight marriage of crypto and sports

Feb 11, 2022
Expect to see lots of commercials for a relative newcomer on the very expensive Super Bowl ad scene: crypto.
A screenshot from YouTube show's Tom Brady's commercial with FTX , a cryptocurrency exchange.
YouTube

Everything you need to know about this year’s Super Bowl ads

You won’t escape talk of NFTs, crypto or the metaverse come Sunday.
The Super Bowl is a major event for brands.
Photo by OLIVIER DOULIERY/AFP via Getty Images

As the Super Bowl looms, the NFL is roiled by claims of racism

Feb 10, 2022
While 70% of players are Black., less than 6% of head coaches are.
Former Miami Dolphins head coach, Brian Flores, seen above on Jan. 2, filed a class-action lawsuit alleging discriminatory hiring practices in the NFL.
Silas Walker/Getty Images

For Super Bowl LV ads, some brands take the bench, others ready for debut

Super Bowl regular Budweiser will skip the big day. Companies like Robinhood and DoorDash want to boost brand awareness.
An aerial view of Raymond James Stadium ahead of Super Bowl LV on January 31, 2021 in Tampa, Florida.
Mike Ehrmann/Getty Images

Waiter, there's corn syrup in my beer!

Feb 4, 2019
Bud Light's Super Bowl ad called out Miller and Coors for using the sweet syrup.
Scott Olson/Getty Images

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The Super Bowl is being held in Atlanta this year, which is the hometown of Coca Cola, but Pepsi is an official sponsor of the game.
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How do you advertise a Super Bowl party without saying “Super Bowl?”

Jan 30, 2019
The NFL owns dozens of trademarks and isn’t afraid to go after anyone using them.
An exterior view of the Mercedes-Benz Stadium, where Super Bowl LIII will take place, is seen on Jan. 27, 2019 in Atlanta, Georgia.
Justin Heiman/ Getty