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What’s at stake in the historic MLB lockout

Dec 3, 2021
"The ramifications ... are vast," says Hannah Keyser, who covers baseball for Yahoo Sports.
Todd Warshaw/Getty Images

Texas Rangers fans can go out to the ballgame again ... all together

Apr 1, 2021
The Rangers' 40,000-seat stadium, Globe Life Field, will be open at full capacity this season.
Soon, Globe Life Field will be ready to host fans at full capacity again. Texas has been declared 100% open.
Ron Jenkins/Getty Images

Fake crowds are becoming ubiquitous and a bit more realistic

Sep 25, 2020
Faux fan sounds can cue viewers to pay attention when they're not completely focused on the game.
Cardboard cutouts of fans at a Los Angeles Dodgers and San Francisco Giants game in July.
Harry How/Getty Images

What does minor league baseball's canceled season mean for teams and the towns that host them?

Jul 6, 2020
Hannah Keyser of Yahoo! Sports says more than half of minor league teams could go under.
"Most minor league revenue is butts in seats, they make their money from having people attend games," says Hannah Keyser of Yahoo! Sports.
Mike Ehrmann/Getty Images

Major League Baseball's business is peanuts, Cracker Jack and TV sponsorship deals

Jul 17, 2018
Teams aren’t as worried about declining ticket sales because their fortunes aren’t as directly tied to the gate anymore, one analyst says.
A cameraman takes a shot of a bobble head Babe Ruth before a game between the Boston Red Sox and the New York Yankees at Fenway Park in Boston in 2015.
Jim Rogash/Getty Images

Fewer people are taking their families out to the ballgame this year

Jul 16, 2018
Watching the game on TV has made it a lot easier to stay home.
A pair of fans sit in a large section of empty seats during a rain delay before the game between the St. Louis Cardinals and Cincinnati Reds at Great American Ball Park on April 15, 2018, in Cincinnati.
Joe Robbins/Getty Images

The team is hot, but Yankee ticket sales are not

Jun 15, 2017
Fewer people are saying 'take me out to the ballpark.' At least, the ballpark in the Bronx.
Tickets at the new Yankee Stadium are more than $50. Above, Aaron Judge walks off the field after he grounded out to end the game against the Chicago White Sox in April.
Elsa/Getty Images

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If MLB and Facebook team up, the home run would be ad dollars

Feb 22, 2017
Reuters reports that Facebook is in talks to stream Major League Baseball games. That would make the MLB the latest professional sports league to seek a social media audience. But what’s in it for Facebook? Well, potential advertising dollars. Since Facebook can track who’s watching and what they’re doing while they watch, it can offer […]

Disney looking to play the digital game as ESPN’s cable subscriptions decline

by
Feb 7, 2017
Disney doesn’t appear to have plans in place for its future leadership yet, so there’s speculation that CEO Robert Iger may need to stick around beyond 2018 — the latest date he said he’d step down. The company has had trouble finding a replacement as the landscape of cable TV continues to change and cord […]