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Water

Liquid Death is an “entertainment machine” with a water brand attached

by Kai Ryssdal and Maria Hollenhorst
Jan 25, 2023
“We think about our marketing team more like 'Saturday Night Live,'” says Mike Cessario, the beverage startup’s co-founder and CEO.
“Anybody can put water in a can,” said Mike Cessario, CEO of beverage startup Liquid Death. “But that's not why we're successful.” Above, Cessario at Liquid Death’s headquarters.
Maria Hollenhorst/Marketplace
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A Warmer World

Capturing stormwater to deal with California's drought is complicated

by Lily Jamali
Jan 13, 2023
The infrastructure to capture California stormwater could be decades away, officials say.
Rain falls as the Los Angeles River flows at a strong rate on Jan. 9, 2023 in Los Angeles, California.
Mario Tama/Getty Images
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Are businesses making a drop in the bucket for water security?

by David Brancaccio and Jarrett Dang
Aug 1, 2022
Pacific Institute President Jason Morrison, who also heads the CEO Water Mandate, says that companies can lead global action on water.
"The way that we're defining this...is not just about those water volumes, it's also about water quality, and also about access to water for the poor," Pacific Institute President Jason Morrison said about the business-led Water Resilience Coalition.
Justin Sullivan/Getty Images
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Outdated water infrastructure amplifies drought problems for a small Wyoming city

by Caitlin Tan
Jul 26, 2022
Rawlins is replacing miles of leaky pipeline that's more than 100 years old. Some of the original piping is made of wood.
A creek in the Sage Creek Basin area outside Rawlins, where the natural spring that supplies the city is located.
Caitlin Tan/Wyoming Public Radio
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In rural West Texas, the demand for well water is growing

by Zoe Kurland
Dec 14, 2021
People have been moving to far West Texas during the pandemic, but officials are concerned there isn't enough water to go around.
Lee Killingsworth and another driller operate the rig and look out onto the property.
Zoe Kurland
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A Warmer World

What does it mean for a company to be "water-positive"?

by Kai Ryssdal and Andie Corban
Nov 5, 2021
Journalist Amanda Schupak explains how companies like PepsiCo are trying to put more water into the environment than they take out.
The Atchafalaya River in Louisiana is plagued by a buildup of dirt, sand and silt. As some water sources face stress, some companies have pledged to strengthen them.
Drew Angerer via Getty Images
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COVID-19

More people unable to pay utility bills, with colder months coming

by Jasmine Garsd
Nov 13, 2020
Electric and gas debt is expected to be more than $24 billion by the end of this year, at least three times what it was last year.
The protections against shut-offs are lifting and disconnections have already begun.
Justin Sullivan/Getty Images
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EPA poised to roll back what waterways are protected

by Ben Bradford
Dec 11, 2018
The Trump administration is set to release a plan that would redefine which bodies of water are protected by the 1972 Clean Water Act.
The Trump administration is set to release a plan that would redefine which bodies of water are protected by the 1972 Clean Water Act. 
BRENDAN SMIALOWSKI/AFP/Getty Images
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Trade showdown

Why tariffs threaten to raise the cost of drinking water

by Sabri Ben-Achour
Oct 25, 2018
The Trump administration's tariffs on steel, aluminum and more than $250 billion worth of Chinese products are turning up in the darndest of places.
Franck Fife/AFP/Getty Images
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Trade showdown

Why tariffs threaten to raise the cost of drinking water

by Sabri Ben-Achour
Oct 25, 2018
The Trump administration's tariffs on steel, aluminum and more than $250 billion worth of Chinese products are turning up in the darndest of places.
Franck Fife/AFP/Getty Images
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