Will farmers dig Deere's new autonomous tractor?

Jan 5, 2022
John Deere has unveiled a new autonomous tractor at the Consumer Electronics Show in Las Vegas. Farmers may be slow to adopt the technology.
Front cameras on John Deere's fully autonomous tractor are shown ahead of the Consumer Electronics Show on Jan. 4.
Patrick T. Fallon/AFP via Getty Images

The Deere strike will be felt throughout the agriculture industry

Nov 22, 2021
Higher wages for Deere workers will show up slightly in equipment prices —but that's only one of many costs farmers face.
Striking workers picket outside a John Deere facility in Iowa in October. Some have seen the strike as an example of workers' increased negotiating power.
Scott Olson via Getty Images

Deere union remains on strike, holding out for a better deal

Nov 5, 2021
Observers say inflation makes it harder to agree on a long-term contract.
In this aerial view,  construction and farming vehicles manufactured by John Deere sit in a yard at the John Deere Dubuque Works facility on Oct. 15, 2021 in Dubuque, Iowa. More than 10,000 John Deere employees nationwide, represented by the UAW, walked off the job in October after failing to agree to the terms of a new contract.
Photo by Scott Olson/Getty Images

Farm country frets over impact of John Deere strike

Oct 14, 2021
More than 10,000 workers are on strike after they rejected a deal on wages and benefits.
More than one-third of John Deere’s workforce in the U.S. and Canada are on strike.
Justin Sullivan via Getty Images

Brands are publishing print magazines. John Deere knows a thing or two about that.

Feb 17, 2020
if it's a trend, it's one the Midwest company has been on top of for 125 years.
The Furrow, a magazine published by the John Deere Co. since 1895.
Courtesy John Deere Co.

Trade war uncertainty hits farm suppliers

Aug 16, 2019
Agricultural equipment maker John Deere missed its quarterly earning expectations, it announced Friday.
A John Deere tractor sits in the middle of field of freshly cut tobacco leaves in Owings, Maryland.
Mark Wilson/Getty Images

Farmers hack their equipment to evade tractor company policies

Mar 27, 2017
Exploring the online black market of hacking solutions for John Deere tractors.
Justin Sullivan / Getty Images

For public good, not for profit.

John Deere has a secret side that makes lots of money

Feb 19, 2016
How the maker of tractors and combines learned to love finance.
John Deere has a large finance wing that brought in $2.8 billion last year. 
Scott Olson/Getty Images

Agriculture downturn ripples through farm towns

Dec 22, 2015
Crop prices are down, affecting farmers, equipment dealers and lenders.

Deere & Co. hit by farm economy slump

Nov 25, 2015
Deere & Co. is getting hit by a downturn in the ag economy.

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