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Marketplace
Sign up for "Econ Extra Credit with David Brancaccio" Here

Advertisers wanted nothing to do with Reddit. Now they're coming back.

by Jasmine Garsd Feb 5, 2020
Reddit's co-founder and CEO reflects on the social media platform as it turns 15.
Reddit co-founder and CEO Steve Huffman speaks during a hearing with House subcommittees in October.
Zach Gibson/Getty Images
The Season

Do people really buy cars as holiday gifts?

by Jack Stewart Dec 5, 2019
It might be a good time to find a bargain, but that present might not be appreciated.
The Lexus "December to Remember" event has been running since 1999.
Lexus

Will TV networks cash in on impeachment?

by Kimberly Adams Nov 11, 2019
Well, it depends.
Representative Mark Meadows (R-NC) speaks to reporters on Capitol Hill after witnesses failed to show up for closed door testimony during the impeachment inquiry into US President Donald Trump in Washington, DC on November 4, 2019.
ANDREW CABALLERO-REYNOLDS/AFP via Getty Images

Why European regulators are scrutinizing digital advertising auctions

by Kai Ryssdal and Daniel Shin Jul 9, 2019
WSJ reporter Patience Haggin says this practice is being reviewed for possibly violating the European Union's recent data privacy regulation.
Issouf Sanogo/AFP/Getty Images

Nike's new ad celebrates the Women's World Cup. Don't tell Adidas.

by Marielle Segarra Jun 3, 2019
The German company is the tournament's official sponsor. The U.S. company isn't.
FRANCK FIFE/AFP/Getty Images

Is your phone listening to your conversations?

by Jack Stewart May 17, 2019
Companies don't need to eavesdrop to target ads — we give them plenty of information.
MANAN VATSYAYANA/AFP/Getty Images

Instagram gets commercial

by Meghan McCarty Carino May 1, 2019
Users will soon be able to make purchases without leaving the app.
Carl Court/Getty Images

Invest in Marketplace today

Ask not what Marketplace can do for you, but what you can do for Marketplace.

The final season of "Game of Thrones" is a cash cow for marketers

by Andy Uhler Apr 12, 2019
Brands of all kinds are rushing to capitalize on the show.
Actress Emilia Clarke in season 8 of Game of Thrones.
Helen Sloan/HBO

How femtech uses data to help women and advertisers

by Marketplace Staff Mar 20, 2019
In our economy, the devices we use are constantly asking us to share — or sometimes just taking — our data. And when it comes to that data, not much of it is more personal and private than our health. Yet…
The FDA is working with companies like Fitbit to streamline the approval process for health and medical software.
DAVID MCNEW/AFP/Getty Images

Facebook settles 5 advertising discrimination lawsuits

by Jack Stewart Mar 20, 2019
It’s no secret that nearly all of Facebook’s revenue comes from advertising. But did you know Facebook is accused of allowing advertisers to discriminate against minorities, women and other protected groups? In some cases, civil rights groups say, Facebook made…
Paper circles with the Facebook logo are displayed during the F8 Facebook Developers conference on April 30, 2019 in San Jose, California. Facebook CEO Mark Zuckerberg delivered the opening keynote to the FB Developer conference that runs through May 1.
Justin Sullivan/Getty Images