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Ads on social media are exceptionally good at getting us to click "buy"
"In the past, we've studied social media ads as if they're just like a billboard or a print magazine ad when they're not," said advertising professor Matthew Pittman. "You're seeing an ad from any number of sources."
Trying to explain the bank runs? The "takeconomy" might deserve some of the blame.
Many factors led to Silicon Valley Bank’s collapse, but content creator Kyla Scanlon says "social media risk" accelerated the slide.
Lessons so far from Elon Musk's tweet trial
University of Michigan's Erik Gordon says Musk may have offered us salient advice: don't take what he says as gospel.
To tweet or not to tweet? How brands are wrestling with Elon Musk's Twitter
While many companies like General Mills and General Motors stopped or reduced paid advertising, most are staying on the platform.
Can Mastodon replace Twitter or is it a different beast?
Looking for a Twitter alternative, over a million people have recently signed up for Mastodon, a non-profit open source social media service.
Banks that helped finance Musk's Twitter purchase field low bids for debt
It's common for banks to sell of loans to other investors. What’s unusual are the sharply lower prices those potential buyers are offering.
For tech giants like Meta, feverish pandemic growth is now followed by layoffs
Jobs losses at Meta and others could be an indicator of wider cuts in other industries.
Twitter's messy layoffs show how not to communicate firings
Big hint: probably not via email. HR and management experts say a conversation is important.
How are businesses valued?
There are guidelines, but experts say it’s more art than science.
Ad spending slowdown hits tech and social media firms, but not equally
While ad revenue growth is slowing down, experts don't see a decline coming.