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Why do we pay $100 to watch a fight?

Aug 25, 2017
It comes with the territory, and soon every sport could be pay-per-view.
Workers set up at T-Mobile Arena ahead of the weigh-in and bout between boxer Floyd Mayweather Jr. and UFC lightweight champion Conor McGregor on August 24, 2017 in Las Vegas, Nevada. The fighters will meet in a super welterweight boxing match at the arena on August 26.
Ethan Miller/Getty Images

How cage-match fights became a $4B business

Jul 11, 2016
UFC has lots of young viewers, and that makes martial-arts worth billions
A general view during the UFC 200 event at T-Mobile Arena on July 9, 2016 in Las Vegas, Nevada.
Rey Del Rio/Getty Images

Mixed martial arts outfit UFC to sell for $4 billion

Jul 11, 2016
A sport that’s struggled with a reputation for brutality tries to go mainstream.
Ronda Rousey of the United States (left) fights Bethe Correia of Brazil in their bantamweight title fight on August 1, 2015 in Rio de Janeiro, Brazil.
Matthew Stockman/Getty Images

Mixed martial arts star gives fans quick thrill

Aug 3, 2015
Ronda Rousey defeated her opponent in just 34 seconds over the weekend.