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What should streaming platforms do when acts of violence are broadcast live?
The fatal shooting in Jacksonville, Florida, makes esports the latest online arena to struggle with issues of violence.
NBC hopes to mine multiplatform strategy for audience gold
NBC just saw Super Bowl TV audience ratings below last year’s. Now the network will break with Olympic tradition today by live streaming the opening ceremony for the winter games in Pyeongchang, South Korea. It’s one of a few new aggressive strategies the company’s taking to boost viewership and please advertisers.
Why Amazon may eventually touch everything we do online
The company's market cap is nearly twice that of Wal-Mart, and it keeps growing.
If MLB and Facebook team up, the home run would be ad dollars
Reuters reports that Facebook is in talks to stream Major League Baseball games. That would make the MLB the latest professional sports league to seek a social media audience. But what’s in it for Facebook? Well, potential advertising dollars. Since Facebook can track who’s watching and what they’re doing while they watch, it can offer […]
Will NFL fans watch football on Twitter?
Fans may not watch on a tiny screen. For both Twitter and the NFL, it's an experiment.