With iPhone 5S and 5C, Apple chooses evolution over revolution
Share Now on:
Apple is unveiling its latest earnings report this afternoon. The company has slew of new products out ranging from the iPhone 5S to its multi-colored, slightly cheaper sibling the 5C — two products considered evolutionary, rather than revolutionary. As a result tech analyst Jeff Kagan doesn’t expect Apple’s numbers to to surge ahead of its competitors.
“It’s not really going to transform the marketplace at all,” Kagan says.
Apple’s new iPhone product launches have also lured a shrinking portion of iPhone users.
When Apple introduced the 4S two years ago, the phone accounted for nearly 70 percent of iPhone sales.
“The [iPhone] 5 in contrast then accounted for something like 50 percent after a few months,” says Mike Levin, with Consumer Intelligence Research Partners.
Investors will find out today whether these upgraded products will help Apple fend off competition and boost declining profits.
As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.
Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.
Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.