Final Note

GM passes on Super Bowl advertising

Kai Ryssdal May 18, 2012
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Final Note

GM passes on Super Bowl advertising

Kai Ryssdal May 18, 2012
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This final note today, which comes with a reminder that Facebook went public today. You might remember a couple of days ago we told you General Motors was going to stop advertising on Facebook, ’cause it just wasn’t worth it.

Now comes news GM might be re-considering ads all together. Or at least big splashy ones. GM’s head of marketing told the Wall Street Journal it’s not gonna do a Super Bowl ad this year — $3.8 million for 30 seconds is just too rich.

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