The biggest match in the World Cup: Nike vs. Adidas

Jun 10, 2014
The World Cup is a rare opportunity to market products to the entire world.

Brazil is not ready to host FIFA

May 6, 2014
Brazil's about to host the World Cup and the Olympics...and they're not ready.

Fire a failing manager and other lessons from sports

Apr 22, 2014
The soccer team Manchester United sacked its manager after less than a season. How does business operate?

If Mexico doesn't qualify for the World Cup, the fans aren't the only ones that will be weeping

Sep 19, 2013
If the Mexican national soccer team doesn't qualify for next year's World Cup, it could be a big economic blow on both sides of the border.

A confusing path to get World Cup tickets

Aug 20, 2013
A lottery for tickets to the 2014 World Cup in Brazil opens Tuesday, but it will be months before fans know if they have won seats.

NBC bets big on British soccer

Aug 15, 2013
This Saturday, NBC will start broadcasting English Premier League games, having paid $250 million for the privilege. But will it catch on with Americans?

Protests flare in Brazil over dissatisfaction with government services

Jun 18, 2013
Up until last year, Brazil's economy was surging. But growth has slowed, just as the government is preparing to host soccer’s World Cup next year.

For public good, not for profit.

Manchester United loses a leader, but hopes to maintain a brand

May 8, 2013
Manchester United is a top British soccer team and one of world's most successful sporting franchises. Will the departure of its legendary coach Sir Alex Ferguson harm its global brand?

Mend it like Beckham: Can the superstar save Chinese soccer?

Mar 25, 2013
David Beckham has just wrapped up a visit to China, where he is now serving as 'global ambassador' to the country's national soccer league, an organization long plagued with match fixing and bribery. Can Beckham help save Chinese soccer?

Brothel sponsors Greek soccer team

Dec 21, 2012
As local and national funding is slashed, two soccer teams in Greece are turning to some unusual sponsors to make ends meet.