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Inflation

How advertisers approached inflation in the 1970s, and how they approach it today

by Matt Levin
Jul 27, 2022
When inflation raged decades ago, some marketers saw it as an opportunity. Now, the money-saving pitch is more subtle.
"Stagflation" plagued the economy of the late 1970s and early '80s. Some marketers saw it as an opportunity to pitch brands as pocketbook friendly. Above, New York's Times Square in 1979.
Frances M. Ginter/Getty Images
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Fed unleashes another three-quarter point interest rate in bid to curb inflation

by Associated Press
Jul 27, 2022
Attempting to curb the highest inflation in more than four decades, the Federal Reserve moved to raise its key rate to a range of 2.25% to 2.5%.
With inflation running at 9.1%, the Federal Reserve raise its key interest rate on Wednesday to the highest range since 2018. Above, Fed Chair Jerome Powell testifies before the House Committee on Financial Services in June.
Win McNamee/Getty Images
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Hearst celebrates 135 years and new business ventures

by Kai Ryssdal and Anais Amin
Jul 26, 2022
CEO Steven Swartz highlights the media giant’s important, if little-known, stakes in automotive information and B2B operations.
CEO Steven Swartz says the media giant is having an excellent year and remains open to acquisitions: "We're a good home for entrepreneurs."
Daniel Barry/Getty Images
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This week's GDP number may show a shrinking economy. But that doesn't equal recession.

by Justin Ho
Jul 25, 2022
There are reasons to take a weak gross domestic product report with a big grain of salt.
Thursday’s report on gross domestic product may show a contracting economy, but recessions are typically determined by a wider range of data.
Spencer Platt/Getty Images
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Economic Pulse

Sales are up for this artisanal biscuit maker, but inflation is taking a huge bite

by David Brancaccio , Jarrett Dang and Meredith Garretson
Jul 25, 2022
Ingredients are up 30%, says Carrie Morey of Callie’s Hot Little Biscuit in South Carolina. But passing along costs poses other problems.
"At the end of the day, sales being up are great, but if you're not making money, it creates a whole new set of problems," says Carrie Morey, founder and owner of Callie's Hot Little Biscuit in Charleston, South Carolina.
Courtesy Libba Osborne
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Strong dollar is squeezing profits from this Washington farmer's exports

by Kai Ryssdal and Anais Amin
Jul 21, 2022
Patrick Smith, CEO of Loftus Ranches, is fighting inflation as well. Some fertilizer materials have nearly doubled in a year or two, he says.
"Beer is still good business," says Patrick Smith, CEO of Loftus Ranches in Yakima, Washington. Above, fresh hops from a California farm.
Katherine Garrova/Marketplace
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Is the eurozone heading for another debt crisis?

by Stephen Beard
Jul 20, 2022
As borrowing costs rise across the 19 nations that use the euro, worries about the currency bloc's stability grow.
The European Central Bank plans to tighten interest rates to battle inflation, but that could burden Europe's weaker economies.
Daniel Roland/AFP via Getty Images
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It's hard to keep costs down at the supermarket, thanks to store design and our emotions

by Marielle Segarra
Jul 19, 2022
Grocery stores play on our sense of nostalgia with older music, and strategically placed items may trigger impulse buys, experts say.
Ever notice the nostalgic music playing in grocery stores? That's often intentional — putting customers in a good mood, which might encourage them to buy more.
Brandon Bell/Getty Images
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JPMorgan pauses stock buybacks as profits slump

by Kristin Schwab
Jul 14, 2022
CEO Jamie Dimon also cited economic worries, including the Ukraine war and inflation, in the big bank's move to conserve cash.
JPMorgan Chase's quarterly financial results disappointed Wall Street, and CEO Jamie Dimon discussed risks to the economy.
Michael M. Santiago/Getty Images
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For this Maine chocolatier, labor is the "No. 1 cost to stay competitive"

by Sean McHenry
Jul 13, 2022
"To keep our great team, we have raised our wages significantly," said Kristin Thalheimer Bingham, co-owner of Dean's Sweets in Portland, Maine.
Chocolate "bombs" being prepared at Dean's Sweets in Portland, Maine.
Kaitlin Toto Photography
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