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Diet soda sales fizzle as health-conscious consumers turn to other drinks

by Aaron Schrank Oct 5, 2017
Today we want beverages with “ingredients you can pronounce.”
By the end of 1983, Diet Coke was the top diet drink in the country.
George Frey/Getty Images

Pepsi looking for sweeter returns, but cutting sugar

by Adam Allington Oct 17, 2016
Pepsi plans to cut calories in two-thirds of its drinks to target obesity.
Justin Sullivan/Getty Images

Carpool Karaoke takes McDonalds for a ride

by Ashley Milne-Tyte Jun 22, 2016
CBS Late Late Show host James Corden and musician Selena Gomez go for some Carpool Karaoke and pick up McDonalds product placement along the way.
Selena Gomez and James Corden at a McDonald's drive thru during the Carpool Karaoke segment. 
Late Late Show/CBS
Final Note

Coke admits Vitaminwater isn't that healthy

by Molly Wood Apr 8, 2016
Is anyone surprised?
Vitaminwater labels are known for listing positive health benefits, not anymore. 
Scott Olson/Getty Images

Pay for your gas and have a Coke, please!

by Andy Uhler Feb 9, 2016
Coca-Cola and Pepsi hope low gas prices will translate into higher sales at station convenience stores.
Coca-Cola and Pepsi hope low gas prices will translate into higher sales at station convenience stores.
Justin Sullivan/Getty Images

Coke bundles all of its products into one campaign.

by Mark Garrison Jan 20, 2016
Coke is shifting its ad strategy.

Classic "contour" Coke bottle turns 100

by Mitchell Hartman Nov 16, 2015
The 1915 design is considered iconic. It has inspired pop art and a global sales juggernaut.

Invest in Marketplace today

Ask not what Marketplace can do for you, but what you can do for Marketplace.

Final Note

Warren Buffett serenades shareholders

by Kai Ryssdal Apr 29, 2015
Warren Buffett sang to Coca-Cola shareholders at company meeting

Coke and Pepsi face headwinds

by Nova Safo Apr 23, 2015
Coke reports improved earnings, despite long-term soda sale fall-offs.
By The Numbers

American TP is getting more luxurious

by Tony Wagner Mar 16, 2015
Here are the stories we're reading and numbers we're watching Monday.