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Nova Safo


Nova Safo is a correspondent for Marketplace, and co-host of the “Marketplace Minute” newscast.

He returned to Marketplace after a three-year detour at the international news wire service Agence France-Presse, where he was a Midwest correspondent covering 16 states and serving thousands of clients in print, online news, and broadcast TV and radio. 

He has also been a correspondent for the now-shuttered CNN Radio, a staff journalist at NPR and Yahoo! News, and freelancer for SoundVision Productions, LA Public Media (a project of the CPB and Radio Bilingue) and other outlets.

Latest Stories (357)

An inside look at the return of Marketplace's “Million Bazillion” podcast

Apr 11, 2024
“Million Bazillion” co-host Bridget Bodnar gives a sneak peek of the latest season.
Courtesy Marketplace

Safe parking programs are difficult to fund, but sorely needed

Jan 25, 2024
Lawmakers will unveil bipartisan legislation on Thursday that would give federal dollars to overnight parking programs for people living in their vehicles.
A man prepares to sleep in a Safe Parking LA location in 2019. On Thursday, new legislation will be announced that would put federal dollars toward safe parking programs nationwide.
Kyle Grillot/AFP via Getty Images

When panic could be good for your career and finances

Dec 14, 2023
A new book defends panic and shares how it can be useful at work, budgeting, dating and more.
What if you didn't actually need to "keep calm and carry on" in order to have a healthy relationship with your finances?
Leon Neal/AFP via Getty Images

More than 130 major companies press world leaders to phase out fossil fuels by 2035

Oct 24, 2023
Companies including Ikea, Nestle, Unilever and Volvo are saying that they're already grappling with the costs of the climate crisis.
Unilever is among the companies that signed on  to a recent letter ahead of COP28 urging world leaders to cut fossil fuel use.
Christopher Furlong/Getty Images

California's $20 minimum wage for fast-food workers is actually a compromise

Oct 2, 2023
Despite one of the highest minimum wages in the country for fast-food workers, fast-food companies still clocked some wins.
California has enacted legislation that will bump fast-food workers’ pay to a minimum of $20 an hour starting next year.
Brandon Bell/Getty Images

The COVID vaccine rollout is kind of a mess. Again.

Sep 29, 2023
This is the first round of COVID vaccinations relying mostly on the usual health insurance and provider networks as opposed to the government.
COVID vaccinations are now going through the commercial health care system, providing new obstacles to people who want the jab.
Spencer Platt/Getty Images

Is climate change a blind spot for CEOs? Or a problem for the next guy to worry about?

Sep 14, 2023
The Economist's Charlotte Howard explains why companies aren't doing more to prepare for business risks posed by climate change.
Andrew Caballero-Reynolds/AFP via Getty Images

San Francisco struggles with downtown recovery

Aug 15, 2023
Geolocation data shows the same level of foot traffic now, as in late March 2020.
An empty storefront in downtown San Francisco, also known as the city's financial district. Similar “for lease” signs dot the area.
Nova Safo/Marketplace

In the downtown recovery race, Fresno is an unlikely frontrunner

Aug 14, 2023
A rich arts scene and a diverse workforce have helped foot traffic in downtown Fresno surpass pre-pandemic numbers.
Street vendors at Fresno, California’s monthly ArtHop, one example of how the city is trying to draw visitors to its downtown area.
Nova Safo/Marketplace

Regional theaters aren't bouncing back

Jul 11, 2023
Smaller audiences can mean fewer donations for regional theaters, which are often non-profits.
Recently, audiences have shown more interest in lighter topics and familiar work. This leaves regional theaters that produce new plays with shrinking attendance.
Getty Images