Time Warner slinging Slingboxes
In a kind of next step in bridging TV and the web, Time Warner announced yesterday that it will subsidize your purchase of a Slingbox. That’s the set-top box that allows you to broadcast shows, originally destined for your TV, wherever there’s a computer or mobile device. You have to be a Time Warner super user and already be subscribed to their $99 “wideband” Internet service, which boasts faster speeds than traditional broadband. But if you are, the company is willing to pony up $300 for the Slingbox.
Expect lawsuits, similar to the two just settled over Time Warner’s right to broadcast shows in more than one place and only pay once, to ensue. Content providers (production studios, networks) hate this arrangement because they’d rather monetize each avenue of distribution themselves either through fees to the customer or targeted advertising.
Marketplace is on a mission.
We believe Main Street matters as much as Wall Street, economic news is made relevant and real through human stories, and a touch of humor helps enliven topics you might typically find…well, dull.
Through the signature style that only Marketplace can deliver, we’re on a mission to raise the economic intelligence of the country—but we don’t do it alone. We count on listeners and readers like you to keep this public service free and accessible to all. Will you become a partner in our mission today?