That's the conclusion I'm drawing, anyway, from news that Google is investing heavily in another wind farm. We've talked before about Big Goog's investment in wind farms here on the windswept states of the Great Plains. Now they're in Oregon, sinking $100 million into a wind farm under construction near Arlington, Oregon. The facility will be the first such operation to use magnet based generators, which is a next generation technology said to improve the efficiency of the turbines. Google has dropped $350 million in wind farming overall. They say they're interested ways to make the overall power grid more reliable. An investment like this also puts Google in the somewhat weird position of being a power utility: they can get a first option to buy this energy or profit from its sale.

“I think the best compliment I can give is not to say how much your programs have taught me (a ton), but how much Marketplace has motivated me to go out and teach myself.” – Michael in Arlington, VA

As a nonprofit news organization, what matters to us is the same thing that matters to you: being a source for trustworthy, independent news that makes people smarter about business and the economy. So if Marketplace has helped you understand the economy better, make more informed financial decisions or just encouraged you to think differently, we’re asking you to give a little something back.

Become a Marketplace Investor today – in whatever amount is right for you – and keep public service journalism strong. We’re grateful for your support.

Follow John Moe at @johnmoe