Five baby bloopers and cute pet videos used to sell
From singing pets in Subaru ads to a Ragú campaign featuring 'Charlie Bit Me!,' here's a look at how advertisers are using home videos to sell just about anything.
'America's Funniest Home Videos' has been on the air for 23 years and has collected over 200,000 of our most appealing home videos.
Now, the show's producers are opening their video archive to advertisers and marketers, offering clips for anywhere from $100 to $100,000.
It looks like advertisers are beginning to catch on, using those same videos to sell ... just about anything.
1. Google Chrome: For Your Little Man
Google recently re-purposed a well-known YouTube video for an ad they made for Chrome.
2. Hostess: Reach for the Gold - Paul Vault
Using home videos of spectacular athlete bloopers, they encourage the less athletically-inclined to reach for a golden Twinkie, instead of Olympic gold.
3. Subaru: Backseat - Canine Caruso
A Subaru-sponsored YouTube channel uses a popular home video angle to advertise its new Forester -- the view from the back seat.
4. Ubisoft: Just Dance Kids
This Ubisoft ad for Just Dance Kids combines loud music, bright colors, and cute home videos of kids dancing. What's not to like?
5. Ragu: Charlie Bit Me, Behind the Finger!
What does 'Charlie Bit My Finger!' have to do with pasta sauce? This ad proves it doesn't really matter.
Do you have a favorite home video/advertisement? Share it in the comments.