In the post-“Survivor” economy, it's all about contestants’ brands

Oct 11, 2021
Social media has changed the game for former contestants on the CBS reality show “Survivor,” according to “Ringer” contributor Mara Reinstein.
Former "Survivor" players Mike Holloway, left, and Rodney Lavoie Jr. in 2015. Parlaying an appearance on the CBS reality show into a lucrative career is a game in itself, according to “Ringer” contributor Mara Reinstein.
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Creating your brand

Dec 30, 2011
We learn some tips on how to develop your own brand and deliver a brand promise -- in less than 140 characters.
Illustration: Daryl Paranada / Source: Flickr