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Why is that Masters pimento cheese sandwich so cheap?

by Andy Uhler Apr 11, 2019
"Augusta National does not mind leaving a little money on the table," said one person who analyzed concessions at the Super Bowl of golf.
One of Augusta National's famed pimento cheese sandwiches is seen during the second round of the 2011 Masters Tournament at Augusta National Golf Club on April 8, 2011 in Augusta, Georgia.
Jamie Squire/Getty Images