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Consumers might wish for prices to drop, but here's why deflation is not a good thing

Mar 12, 2024
Most of the time deflation is a signal of a struggling economy. Disinflation — when prices still increase, just more slowly — is the goal.
Once prices go up, it’s unusual for them to drop.
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The art of the private label brand

Mar 5, 2024
And why Target considers them key to keeping customers spending.
Private label sales reached an all-time high in 2023. Target has over 45 of its own private label brands.
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What do falling inflation and rising incomes mean for consumer spending?

Feb 29, 2024
The January PCE report showed inflation easing further but still significant. Moderation in spending could also continue, analysts say.
Wage growth was resilient in January, but Social Security and other factors added to income gains.
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In the “girl” era, are women really splurging for fun?

Feb 29, 2024
Economic disadvantages like the wealth gap persist, despite talk of the “she-conomy."
Since the pandemic began, single women and other lower-wealth groups saw larger percentage gains in their wealth than their higher-wealth counterparts. Hernández Kent said that’s primarily because it’s easier to double a small amount of money.
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Why do we measure consumers' feelings?

Feb 26, 2024
Consumer sentiment and confidence indexes are used in forecasting, which influences planning and investment. But feelings can be tricky.
Sentiment and confidence, says professor Sasha Indarte, are "related to people's behavior and decisions." That influences what companies and government plan for and invest in.
Stefani Reynolds/AFP via Getty Images

What drove the strong growth in GDP at the end of 2023? Consumer spending.

Jan 25, 2024
Nostalgia, cold weather and an uptick in business travel have been good news for three Baltimore businesses.
The bump in GDP reflects increased consumer spending on goods and services.
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After the holidays, retailers hope to keep the party going

Dec 27, 2023
Even though holiday shopping numbers were solid, retailers might see a slower start to 2024 when consumers' credit card bills come due.
While retailers may encourage January shopping, the push could turn off consumers  after an earlier-than-usual start to the holiday selling season.
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For public good, not for profit.

With prices falling and incomes rising, consumers get a break in time for Christmas

Dec 22, 2023
The PCE report for November shows that prices fell slightly and disposable personal income rose, along with the savings rate.
Consumers have been sullen about the economy despite the improvement in inflation, but that might be changing.
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The long-expected consumer pullback may finally be materializing

Nov 29, 2023
We spent more over the holiday, but we bought less — thanks to inflation.
While consumers spent a couple percent more this Black Friday weekend than last, they didn’t necessarily buy more.
Yuki Iwamura/AFP via Getty Images

How toy sales are faring this holiday season

Nov 28, 2023
During the first two years of the pandemic, toy sales in the U.S. grew by 30%. Now, they may be coming back to earth.
During the first two years of the pandemic, toy sales in the U.S. grew by 30%.
Brandon Bell/Getty Images