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Marketplace Morning Report

When children talk to toys, some are talking back

by Nova Safo Oct 29, 2015
Smart technologies are increasingly incorporated into toys, raising some concerns.

Sports Illustrated swimsuit model Barbie?

by David Weinberg Feb 12, 2014
What could be more fitting for Sports Illustrated's annual swimsuit issue than Barbie, in her first swimsuit from 1959?

Mattel says 'Toy Feliz' this holiday season

by Carmen Wong Ulrich Nov 1, 2013
Could Mattel's new Spanish-language toy campaign spur big sales this holiday season?

In a tough year for toys, Mattel has played a good game

by Shannon Mullen Oct 16, 2013
Toy analysts say Mattel's core brands and its progress in high-tech toys have helped it do better than some other toymakers.

Barbie v. Bratz: The never-ending court battle

by David Weinberg Jan 25, 2013
Mattel first sued MGA over its Bratz dolls nine years ago, contending their designer worked for Mattel when he came up with the idea. The legal battle goes on, long after Bratz faded.
Final Note

Royal Caribbean introduces a Barbie cruise

by Sarah Gardner Sep 11, 2012
You can get a Barbie-decorated stateroom, tea parties, fashion shows and more.
News In Brief

New Barbie's a code slinger

by Daryl Paranada Apr 9, 2010
After computer engineers got wind of a Mattel voting campaign to figure out Barbie's next career, the newest doll comes dressed in a binary code...

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