What is consumer confidence, anyway?

Sabri Ben-Achour Nov 26, 2019
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Sean Gallup/Getty Images

What is consumer confidence, anyway?

Sabri Ben-Achour Nov 26, 2019
Sean Gallup/Getty Images
HTML EMBED:
COPY

The Conference Board’s Consumer Confidence Index has fallen for the fourth straight month, pointing to economic growth possibly slowing. Still, it’s at historically strong levels (125.5). But what goes into that number? Feelings! Feelings of every-day consumers about how the economy is, how their personal situation is and how they expect it to be in coming months. Feelings can turn into dollars and can even signal a recession is coming.

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