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Marketplace Morning Report

#Scandal heads to #Twitter

Molly Wood Sep 24, 2014
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Even if you don’t watch the wildly popular television drama Scandal, you’d probably know of its popularity if you spent some time poking around Twitter. Aside from a huge television audience, the show is a favorite of the blue bird. With the season premiere coming Thursday of this week, we talked with Darby Stanchfield, better known as Abby Whelan on Scandal. And for the record, she has her very own hashtag: #SassyAbby.

Tell me about the community of Scandal fans on Twitter.

They’ve named themselves Gladiators. They’re super passionate. They’re smart. They’re funny. There’s not a thing that doesn’t get by them.

What’s an example of something that fans have caught that surprised you?

I used to have this signature coffee mug that I would use in my scenes, and one time I grabbed one of the company mugs that was in the kitchen area, and I think someone was like, “Wait a minute, where’s Abby’s mug that matches her hair?” Granted, every single series regular, and usually the creator, we’re all live-tweeting, whether we’re on set or we’re not working or at home.

Part of the contract.

You know it’s not, actually. We’re not paid to do it. Actually, Kerry Washington–it was her idea–and she talked to [series creator Shonda Rhimes] about it, and Shonda sent out this email that said we all needed to sign up on Twitter. We all did it, because our boss was asking us to, but it ended up being the most effective, grass-roots way to help the audience discover this crazy political drama called Scandal.

You have your own hashtag, #SASSYABBY.

One of the ways that I differentiate myself from the other cast-mates is I basically go into character during the live tweeting. And the way you know is I put my caps lock on and I just make snarky comments from Abby’s point of view.

How has the way that you think about being an actor changed because of Twitter? And how is your understanding of your own character shaped by the technology around you, even when you’re not on the set?

Twitter almost has the effect of a live theater event. You have an immediate interaction with the audience. You know when something lands and when it’s funny. When I’m on Twitter, there’s a visceral reaction immediately with the flood of tweets that come in about any given moment in my performance. And it’s as close as you can get to live theater with a television show. But in terms of my creative process or how I think about my character, I would say that’s still very traditional. I have my point of view, and I always find a way to love my character and tell that story.

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