Marketplace Morning Report®

with David Brancaccio

Marketplace Morning Report for Wednesday May 7, 2014

More and more Americans are withdrawing money from their retirement accounts, despite the high tax penalties. Have retirement accounts become the ATM that people's homes were in the run-up to the housing crisis? Plus, there's a debate now in the broadcast world about whether to change the way networks measure viewership during commercials. Currently, networks count someone as a viewer if they watch within three days of the broadcast. But, now the technology exists to measure seven days out. The question for networks: Is viewership being under-represented right now when they strike deals with advertisers?

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About the Show

Marketplace Morning Report®, hosted by David Brancaccio, kicks your weekday off right. Now a regular segment on NPR’s Morning Edition®, it’s a dash of news to go with that first cup of coffee. Get a global perspective on what’s making the business news headlines, airing up to five times each morning.