'Big yogurt' just got much bigger

Jul 7, 2016
French food giant Danone plans to purchase WhiteWave, maker of Silk and Horizon Organic.
Danone is the largest yogurt maker in the world.
MYCHELE DANIAU/AFP/Getty Images

Why we follow trends (even bad ones)

Mar 6, 2013
One marketing professor's look at why some foods, music and names enter the zeitgeist, while other things don't.

Chobani's overnight billionaire

Nov 19, 2012
Chobani founder and CEO Hamdi Ulukaya shares his views on the yogurt company's success, plans for the future, and what Chobani has meant for the region around South Edmeston, New York.

Pepsi is getting into the yogurt business

Jul 10, 2012
But with so many competing brands, is there any room in the market for a newcomer?

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