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When the viral moment fades, will the sparkle stay?

Aug 6, 2024
"Virality is fleeting," says Kelsey Campion. "We could go viral tomorrow. We could go viral in a year, we could never go viral again."
"Similar to going viral, this slowdown is also a moment in time that in two years, we’ll look back on and see things very differently,” says Kelsey Campion, owner of Fringe + Co in New Orleans.
Courtesy Kelsey Campion

When take your kid to work day goes viral

Apr 26, 2024
At 5 years old, Christopher Bess is already a high school basketball coach.
At just 5 years old, Christopher Bess appears to have already found his calling: coaching basketball.
Courtesy Bess

Looking to go viral? Try LinkedIn.

Oct 7, 2022
LinkedIn has shifted from a buttoned-up career-driven site to content creation and, sometimes, oversharing. Lora Kelley of The New York Times explains the changes.
LinkedIn is no longer a buttoned-up resume showcase as feeds fill up with crying selfies and tales of burnout. "People are posting about ... personal challenges," says Lora Kelley of The New York Times.
Edward Smith/Getty Images

L.A.'s the place for YouTube stars seeking wider fame

Nov 19, 2014
YouTubers flock to Los Angeles, and an entertainment industry that caters to them.

The numbers for November 12, 2014

Nov 12, 2014
With a surprise climate agreement and Alibaba's huge sale, a lot's happening in China.

What's a viral cause worth?

Aug 13, 2014
Social media stunts for charity aren't uncommon, but do they raise any money?

For public good, not for profit.