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The GM strike could be almost over

Oct 17, 2019

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Nike's new ad celebrates the Women's World Cup. Don't tell Adidas.

by Marielle Segarra Jun 3, 2019
The German company is the tournament's official sponsor. The U.S. company isn't.
FRANCK FIFE/AFP/Getty Images

Rejuvenated Tiger Woods makes the golf economy hum

by Andy Uhler Apr 3, 2018
After a string of well-publicized personal struggles including infidelity, DUI, addiction and rehab, not to mention four back surgeries in three years, Tiger Woods is back and playing pretty well. And when Tiger Woods is good, things are good in…

Music festivals win big for fans, organizers, sponsors

by Ashley Milne-Tyte Jun 2, 2016
With 800+ festivals per year, their popularity is growing — as are profits.
Festival-goers at the 2016 Coachella Valley Music & Arts Festival.
David McNew/Getty Images for Coachella

Sponsors give FIFA a red card

by Sally Herships Oct 8, 2015
FIFA head Seth Blatter is suspended, as advertisers threaten to bolt the sport.