Stories Tagged as
French cities are banning billboards
A number of French cities are going to war against street advertising which they say is ugly, anti-ecological and anti-social.
Can highway billboard signs change driver behavior?
Dozens of states are spending time crafting safety messages using puns or humor to encourage safe driving habits.
Netflix eyes a billboard company
Netflix is said to be making an offer on an outdoor advertising company with signs in all the right places, if you are a Hollywood insider. Click the audio player above to hear the full story.
Billboards surprise motorists with art instead of ads
Artists hope the signs spur conversations about social and political issues.
Are billboards effective advertising?
Billboard companies are turning a profit despite the challenge of measuring the effectiveness of the advertisements to influence consumers.