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Playing it safe
Feb 9, 2024

Playing it safe

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That's what most brands will probably do with this weekend's Super Bowl ads.

Segments From this episode

In this year's Super Bowl ads, brands are mostly playing it safe

Don't expect to see much political messaging in this year's Super Bowl ads. And definitely don't expect to see much on crypto.
BMW's commercial featuring actor Christopher Walken is among the funnier ads this year.
Screenshot via YouTube

The team

Leanna Byrne Host, BBC
Kelly Silvera Executive Producer
Meredith Garretson Morbey Senior Producer
Erika Soderstrom Producer
Alex Schroeder Producer
Ariana Rosas Producer
Dylan Miettinen Digital Producer
Jesson Duller Media Producer
Nic Perez Director/Producer
James Graham Producer, BBC
Jo Critcher Producer, BBC
Naomi Rainey Producer, BBC
Lis Mahy Producer, BBC