‘Going forward’: 2012’s best and worst corporate lingo
The corporate world is full of jargon and marketing fluff. Try your hand at decoding this one:
“As we enter 2013, we sharpen our focus on serving our three customer groups and helping to move the economy forward.”
That’s a quote from Bank of America CEO Brian Moynihan. He’s talking about his bank’s multi-billion dollar settlement with Fannie Mae of course!
Bank of America is certainly not the only company that uses such corporate speak. Financial Times columnist Lucy Kellaway has rounded up the best and worst of the lingo. Click on the audio player above to hear her favorites from the past year.
Stories You Might Like
As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.
Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.
Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.
Cheers to trustworthy journalism!
Give just $7/mo to get your KaiPA glass.
