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Pew survey says 28% of Americans use location services

John Moe Sep 6, 2011

This just coming in from Pew. I’ll pass it along:

  • 28% of cell owners use phones to get directions or recommendations based on their current location–that works out to 23% of all adults.
  • A much smaller number (5% of cell owners, equaling 4% of all adults) use their phones to check in to locations using geosocial services such as Foursquare or Gowalla. Smartphone owners are especially likely to use these services on their phones.
  • 9% of internet users set up social media services such as Facebook, Twitter, or LinkedIn so that their location is automatically included in their posts on those services. That works out to 7% of all adults.

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