Shelf Life

Idea Man: A Memoir by the Cofounder of Microsoft

Daryl Paranada Apr 18, 2011

Title: Idea Man: A Memoir by the Cofounder of Microsoft

Author: Paul Allen

Publisher: Portfolio Hardcover

Type: Non Fiction

Released: April 19, 2011

Length: 368 pages

“What if…?” That question has guided Paul Allen his whole life. From the moment he proposed to Bill Gates that they write programming language for the first personal computer to his Institute for Brain Science, Allen’s curiosity has affected — if not revolutionized — many sectors.

His memoir, Idea Man, covers all his business ventures, but what will interest readers most is his take on the early days of Microsoft and his much written about relationship with Bill Gates.

Marketplace sat down with Allen for a trio of interviews with the hosts of three Marketplace programs, to examine a variety of aspects of his career and life’s work: Marketplace Host Kai Ryssdal talks with Allen about his career building successful businesses, as well as his relationship with Gates during the founding years of Microsoft. John Moe, host of the Marketplace Tech Report, goes in-depth with Allen about today’s world of smartphones and cloud computing, and how Microsoft fits in. Marketplace Morning Report Host Steve Chiotakis gets Allen’s take on how today’s entrepreneurs can get a good idea off the ground, and whether or not we’re experiencing a new tech bubble.

We’re here to help you navigate this changed world and economy.

Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.

In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.

Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.