The Marketplace Reader

Dell to offer low-cost computers to emerging markets

Richard Core Aug 27, 2008

With sales of PC laptops and desktops slowing in the United States, Dell is making a push for markets in growing economies around the world with a cheaper additions to its “Vostro” line.

“The new Vostro laptops and desktops will be available through authorized channel partners, as well as direct from Dell in more than 20 countries in Asia, Africa, Europe and Latin America,” the company said in a press release. Sales in those countries are projected to start from September through November.

There are four new models in all under the Vostro line–two laptops and two desktops. The notebooks will start at $475, and the desktops at $440, and will be available in more than 20 countries in Africa, Latin America, Asia, and Europe.

The notebook computers are available in 14.1-inch and 15.6-inch sizes, and come with Intel Celeron or Core2Duo processors, and Ubuntu Linux or Windows Vista. The desktops come with Intel Atom, Celeron, or Pentium processors, and Ubuntu or Vista.

C-Net is reporting the notebooks will start at $475, and the desktops at $440.

Steve Felice, president of Dell Asia-Pacific/Japan, said in the press release: “Together with our partners, Dell will play an important role in bringing more technology to more people than ever before – whether in business or in the public sector. Vostro is a key building block to unleashing the potential of the Connected Era.”

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