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Etch A Sketch brand gets a boost from Mitt Romney

Mar 22, 2012
For years, the Etch A Sketch seemed like a pretty non-partisan toy. Well, not anymore.

Letter to a toy company

Dec 22, 2011
Millions are writing letters this month asking for toys. But one parent wants a toy company to add to their product line.

Android tablet, you know, for kids

Nov 11, 2011
You knew it had to happen, right? Toys R Us has come out with the Nabi, a tablet computer designed just for kids. It comes pre-loaded with...

Barbie goes global: Mattel income up on worldwide sales

Oct 14, 2011
There are thousands of happy children around the world today, and one happy toy company. Southern California based Mattel Inc. reported that wor...

Semi-virtual toys all the rage this Christmas?

Oct 5, 2011
I put that question mark in there because it's an article from USA Today which sometimes makes a trend bigger than it really is. Still, there is a...

Law enforcement thwarted by...toys?

Aug 10, 2011
Researchers at the University of Pennsylvania discovered that Mattel's pre-teen texting toy, the IM-Me, can be altered to disrupt the digital...

For public good, not for profit.

RC Koopa Shells made by 3D printer will make everything better

Aug 8, 2011
Yes, the economy is collapsing and soon we'll have to eat dirt and live in houses made of whatever dirt we haven't eaten yet, BUT some dude made...

MID-DAY UPDATE: Oil prices concern consumers, HBO taps job-strapped market

Mar 3, 2011
Unrest in Libya continues, and as stranded workers wait to return to their countries, Britain and France have volunteered aircraft to evacuate...

TV's favorite commercial characters now available as action figures

Mar 3, 2011
G.I. Joe is SO 20 years ago. Who wants to play with a super hero action figure when you can play with one of TV's favorite commercial characters....