Bud Light still struggles to recover from anti-trans boycott

May 8, 2024
Last April, Bud Light became the target of a conservative boycott over a 45-second promotional video posted by a transgender influencer.
Bud Light's response to backlash following a sponsored ad featuring a trans influencer "was poor on every level," said Joanna Schwartz at Georgia College and State University.
Natalie Behring/Getty Images

With prices rising on cheap beer, some consumers spend extra on premium

Oct 27, 2022
Anheuser-Busch InBev says beer sales were up in the third quarter, in part because some consumers shifted to "premium" brands.
Anheuser-Busch InBev has passed along the costs of barley, hops, transportation and fuel by raising the price of Bud Light and convincing consumers to buy higher priced "premium beers."
Scott Olson/Getty Images