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Why this proud “boomer” started a home-sharing website

May 17, 2023
Jayne Ehrlich wants to make it easier for boomers to live "alone together.”
Around 10% of Americans over 50 live alone without significant others or children to care for them, according to the AARP.
Sean Gallup/Getty Images

Why “aging in place” is a growth industry

Apr 10, 2023
As members of the baby boom generation approach or reach their elderly years, more homes will need to be modified to accommodate them.
By 2030, every baby boomer will be at least 65 years old. That's likely to drive demand for certified aging in place specialists and products to support seniors' needs.
Damien Meyer/AFP via Getty Images