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Marketplace for Monday November 3, 2014
Nov 3, 2014

Marketplace for Monday November 3, 2014

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Janet Yellen meets with President Obama today to discuss the economy. In her first year she’s offered actions and comments that suggest her ideas of how her version of the economy should look. Plus, the world’s third-largest ad agency, Publicis, looks set to buy a US based digital ad specialist Sapient. Will this deal help the advertising giant keep up with its digital competitors and stay relevant in a changing advertising industry? Finally, Taylor Swift has pulled her music from the streaming service Spotify. We look at the narrow business model that streaming services like Spotify have, how small the payments to artists are and how dependent Spotify and others are on their content.

 

Segments From this episode

Outside groups are moving onto political parties' turf

Nov 3, 2014
Not just with advertising, but with organizing and messaging, too.

Martha Stewart on life, 'lifestyle culture' and her brand

Nov 3, 2014
The domesticity mogul doesn't know what "GOOP" means.

Whatever happens election day, it's Yellen's economy

Nov 3, 2014
If balances of power change in the election, the chairman of the Fed won't.

Cruise ship comeback still tied up in port

Nov 3, 2014
The industry was hurt by the recession and a series of disasters at sea.

National parks consider adding Wi-Fi

Nov 3, 2014
Quick, I need to take a selfie with this geyser.

French ad giant Publicis to buy digital firm Sapient

Nov 3, 2014
Will the ad giant's purchase of a US digital ad specialist be worth the money?

Why Taylor Swift broke up with Spotify

Nov 3, 2014
Streaming services need top artists to keep subscribers but don't pay them much.

Janet Yellen meets with President Obama today to discuss the economy. In her first year she’s offered actions and comments that suggest her ideas of how her version of the economy should look. Plus, the world’s third-largest ad agency, Publicis, looks set to buy a US based digital ad specialist Sapient. Will this deal help the advertising giant keep up with its digital competitors and stay relevant in a changing advertising industry? Finally, Taylor Swift has pulled her music from the streaming service Spotify. We look at the narrow business model that streaming services like Spotify have, how small the payments to artists are and how dependent Spotify and others are on their content.