Ben Bradford

Reporter

SHORT BIO

Ben Bradford is a former reporter at Marketplace, where he covered breaking business news. He also covered big public works projects and the government-funded stuff that we all use (like roads and water pipes) as Marketplace's infrastructure reporter — although he tried not to use that word on air.

What was your first job?

I spent one summer in high school sorting a warehouse full of shoes — digging through boxes, finding pairs that matched and tying their laces together — for the San Francisco Opera's costume shop. I thought I would never see the sun again.

What do you think is the hardest part of your job that no one knows?

You have less than three hours to find and interview multiple sources on a topic you know nothing about. You finally get one of them on the phone. Uh-oh, it’s a cellphone, and the quality is not great. You ask if they have a landline. They do! You ask if they also have an iPhone. They do! You ask if they can talk to you on the landline and simultaneously record themselves on the iPhone using a specific app and then send you the audio from the app. You talk them through, step by step, how to do this, depending on their level of technological sophistication. They generously oblige, but you worry they secretly think you are crazy. You do this with nearly every person you speak with remotely for a story.

Fill in the blank: Money can’t buy you happiness, but it can buy you ______.

Opportunities that increase the possibility of happiness.

What’s the favorite item in your workspace and why?

I don't usually go in for motivational aphorisms, but I have John Barlow's 25 principles of adult behavior pinned to my cubicle wall, and I really like them! One of my favorites is "tolerate ambiguity," which I think is just key for reporting (and life). Next up: "Laugh at yourself frequently."

 

Latest Stories (135)

Why do we care about Tesla?

Oct 25, 2018
After years of posting heavy operating losses, the electric car maker Tesla has made it into the black. On Wednesday, the company reported earning more than a $300 million profit in the July to September months. We hear a lot about Tesla, even though it holds a tiny share of the auto market. So, does […]
A Tesla showroom stands in the Meatpacking district in Manhattan on June 6, 2018 in New York City.
Spencer Platt/Getty Images

Can Harley-Davidson woo younger riders?

Oct 24, 2018
Motorcycle sales dropped 13 percent from a year ago.
Rob Schmitz/Marketplace

Can Harley-Davidson woo younger riders?

Oct 24, 2018
Motorcycle sales dropped 13 percent from a year ago.
Rob Schmitz/Marketplace

Why lottery jackpots keep getting bigger

Oct 23, 2018
With the Mega Millions prize now above $1 billion, the odds are low – about one in 300 million.
The Mega Millions lottery has soared to more than $1 billion dollars.
Justin Sullivan/Getty Images

Why lottery jackpots keep getting bigger

Oct 23, 2018
With the Mega Millions prize now above $1 billion, the odds are low – about one in 300 million.
The Mega Millions lottery has soared to more than $1 billion dollars.
Justin Sullivan/Getty Images

Saudi hopes for foreign investment dim after Khashoggi death

Oct 22, 2018
Foreign investors had again begun to look to Riyadh.
Security members of the consulate wait in front of the gate door of the Saudi Arabian consulate on October 17, 2018 in Istanbul.
OZAN KOSE/AFP/Getty Images

Saudi hopes for foreign investment dim after Khashoggi death

Oct 22, 2018
Foreign investors had again begun to look to Riyadh.
Security members of the consulate wait in front of the gate door of the Saudi Arabian consulate on October 17, 2018 in Istanbul.
OZAN KOSE/AFP/Getty Images

A look back at the "pivot to video" after a new lawsuit alleges Facebook misled about video viewership

Oct 19, 2018
The measurement error may have impacted more than just advertisers.

A look back at the "pivot to video" after a new lawsuit alleges Facebook misled about video viewership

Oct 19, 2018
The measurement error may have impacted more than just advertisers.

A worldwide earthquake drill may spur more homeowners to buy insurance

Oct 18, 2018
Do not be alarmed if, a bit later on Thursday, you turn to see a bunch of co-workers peering out from under their desks. It’s not an alien invasion or a spontaneous game of hide-and-seek. Nearly 60 million people around the world are signed up to participate in a earthquake drill, the 2018 Great ShakeOut, […]