Distressed retailers play “hot potato” with landlords and suppliers
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Victoria’s Secret filed a lawsuit this week asking a judge to let it break the lease on its store in Herald Square in Manhattan because of the pandemic.
Also, J.Crew has gotten court approval to defer its rent payments, as did Pier 1.
The whole thing is starting to feel a bit like a game of hot potato, with each company trying to pass the pain on to somebody else.
Hot potato — you know the game, right? The potato’s hot, nobody wants it and it goes round and round the circle.
Basically overnight, American consumers stopped buying clothes and shoes and lots of other things, and big retail chains do not want to be holding that potato. So they pass it along, for instance, to their landlords.
“I would call it more throwing the potato as hard as they can at landlords,” said Joel Bines, managing director at AlixPartners. “Essentially, the retailers have said, we’re just simply not paying rent and we’ll figure it all out later.”
Landlords might win legal battles with the retailers eventually and get their rent money. But in the meantime, they have to pay their mortgages. They can try to toss the spud to their banks and see what happens.
The next potato? Retailers are passing it to their suppliers.
“Just extending the analogy way farther than it was designed to be extended, it’s more like retailers cutting up the potato and handing pieces of the cut-up hot potato to various suppliers in various amounts,” Bines said.
In practice, that means canceling orders and delaying payment. “So yes, I want the product, but instead of paying you in 30 days or 60 days, I’m going to pay you in 120 days,” said Craig Rowley, senior client partner for retail consulting at Korn Ferry.
The retailers have a lot of power here, so vendors will try to hang in there and meanwhile, pass the tater even further if possible.
“The vendors then go to their suppliers or the people who provide them fabric, materials and the like, and push back on them to say, again, the same way we just had orders canceled, so now we’re going to cancel your orders,” Rowley said.
Finally, there is the debt potato (yeah, we’re still doing this).
A lot of retailers have racked up billions of dollars in debt over the past decade. Now, they’re filing for bankruptcy and getting rid of it. In other words, passing the potato yet again.
COVID-19 Economy FAQs
What’s the latest on the extra COVID-19 unemployment benefits?
As of now, those $600-a-week payments will stop at the end of July. For many, unemployment payments have been a lifeline, but one that is about to end, if nothing changes. The debate over whether or not to extend these benefits continues among lawmakers.
With a spike in the number of COVID-19 cases, are restaurants and bars shutting back down?
The latest jobs report shows that 4.8 million Americans went back to work in June. More than 30% of those job gains were from bars and restaurants. But those industries are in trouble again. For example, because of the steep rise in COVID-19 cases in Texas, Gov. Greg Abbott, a Republican, increased restrictions on restaurant capacities and closed bars. It’s created a logistical nightmare.
Which businesses got Paycheck Protection Program loans?
The numbers are in — well, at least in part. The federal government has released the names of companies that received loans of $150,000 or more through the Paycheck Protection Program.
Some of the companies people are surprised got loans include Kanye West’s fashion line, Yeezy, TGI Fridays and P.F. Chang’s. The companies you might not recognize, particularly some smaller businesses, were able to hire back staff or partially reopen thanks to the loans.
You can find answers to more questions on unemployment benefits and COVID-19 here.
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