Mid-day Update

PODCAST: Marketing to Generation Z

Mark Garrison Aug 1, 2014
HTML EMBED:
COPY
Mid-day Update

PODCAST: Marketing to Generation Z

Mark Garrison Aug 1, 2014
HTML EMBED:
COPY

First up, more on the jobs report for the month of July. Plus, it used to be that business travelers would hop into a taxi and stay at a hotel. Now they’re using Uber to hire drivers and staying in stranger’s apartments through Airbnb. But these companies don’t have the same taxes and regulations as their traditional competitors. And we’ve talked a lot about Generation X and Generation Y. But, what about Generation Z? What are the spending habits of this new generation and what can companies do to appeal to them?

As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.

Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.

Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.