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Mid-day Update

Mid-day Extra: Why we think "best of" lists are the best

Jeremy Hobson and Adriene Hill Dec 22, 2011

So this time of year always bring these “best of lists” — you know, top 10 album of the year… Most important people of the year… or the best radio shows of the year. Whatever it happens to be.

So in today’s Mid-day Extra, we ask: Why do we love end of the year lists so much?

Here to talk with us here in the studio is Sasha Strauss, managing director at Innovation Protocol.

He says that one reason we all love lists so much is that it does all the work for us, in an easily digestable form — even if it is isn’t always easy to see the actual data behind the rankings.

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