Gap’s design blunder and what to do with all those leftover vuvuzelas
Out with the new, in with the old. Gap does about face on logo redesign.
These final notes today. Gap has dumped it’s new logo. In other news, did anybody out there know Gap had a new logo? Apparently, the clothing chain swapped it out for a new one, online, a week ago without telling anybody.
As happens in this Internet age, though, somebody saw it, customers complained, the company caved… You know how it goes. Can’t say as I blame ’em. That new one was uuuuuuuuugly.
Also, vuvuzelas. What to do with the bajillions of noisemakers that provided the soundtrack for the World Cup in South Africa this summer. An ad agency down there’s running a contest. Come up with alternate uses, win $1,500. Send us your suggestions, we’ll pass ’em along. Letters@marketplace.org.
If your idea is a candlestick holder, a watering can, or a light-fixture — don’t bother. They’re already taken.
We’re here to help you navigate this changed world and economy.
Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.
In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.
Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.