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Stranger Things returns with product tie-ins galore

Jul 4, 2019
Cryptic product tie-ins for the show have been everywhere in recent months.
Fans pose at the many photo-op stations at the Netflix's "Stranger Things" Season 3 Fun Fair at Santa Monica Pier on June 29, 2019 in Santa Monica, California.
Amy Sussman/Getty Images

Companies have less leeway in missteps on race

Jan 9, 2018
An H&M ad with a black boy in a hoodie that said “Coolest Monkey in the Jungle” has been called out as racially insensitive and has led to calls of a boycott. It’s just the latest in a series of similar missteps from companies like Dove, Pepsi and Nivea that consumers are less willing to […]

Target seeks to reclaim cheap chic image

Aug 18, 2015
After a couple of corporate stumbles, Target hopes to get back on financial track.

Can fast fashion compete with Prada?

Apr 10, 2014
H&M's high-end COS brand is set to launch in the U.S.

Fast-fashion H&M slow to take its clothes online

Jun 19, 2013
Fast-fashion retailer H&M took a long time to start online sales in the U.S. When you start late, you have to get it right.

H&M moves away from some water-proofing chemicals

Sep 6, 2012
Chemicals that protect clothing from water or stains do so because they're tough -- so they stick around in the environment a long time. Apparel makers are looking for alternatives.