Companies have less leeway in missteps on race

Renata Sago Jan 9, 2018
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Companies have less leeway in missteps on race

Renata Sago Jan 9, 2018
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An H&M ad with a black boy in a hoodie that said “Coolest Monkey in the Jungle” has been called out as racially insensitive and has led to calls of a boycott. It’s just the latest in a series of similar missteps from companies like Dove, Pepsi and Nivea that consumers are less willing to tolerate.

Click the audio player above to hear the full story. 

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