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Marketplace Morning Report

Generic Viagra floods the market. Here’s how Pfizer is reacting

by Dan Gorenstein Jul 13, 2018
Pfizer hopes to run with its “little blue pill” as long as it can. That includes the time-honored strategy of launching its own generic.
Christopher Furlong/Getty Images

The connection between the market and FDA

by Dan Gorenstein Aug 18, 2015
The agency is expected to rule Tuesday on what’s come to be called Viagra for women.

Pfizer wants you to buy Viagra online -- from Pfizer

by Dan Gorenstein May 6, 2013
Viagra is one of the most-counterfeited drugs on the web, and Pfizer's latest effort to tackle that issue is a first.