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The latest product to sweep Instagram is one you've seen before

Nov 20, 2018
Instagram is filled with product promotions. The site’s most popular influencers pose with everything from cosmetics to snacks, anything with the potential to bring in a lot of money. But the latest product pushed by influencers is not so obvious. Although seen by millions of users and providing a generous income for many of the app’s […]
CHRISTOPHE SIMON/AFP/Getty Images

YouTube beauty videos for people over 35 are a huge hit

Oct 27, 2017
Yes, many social influencers are millennials. But the category to watch might be the over-35 crowd.
Angie "Hot-and-Flashy" Schmitt before shooting one of her videos. 
Courtesy of Angie Schmitt.