Oscar Pistorius murder: Cautionary tale for sponsors?

Feb 15, 2013
Athletes are no strangers to controversy, posing dilemmas for corporate sponsors. Pistorius is the latest challenge for Nike, whose problem children have included Lance Armstrong, Tiger Woods and NFL quarterback Michael Vick.

Down for the count: Olympics drops wrestling

Feb 12, 2013
Wrestling, whose Olympic roots date from ancient Greece, will be dropped after the 2016 games. What ripple effects will that have on the sport?

Medaling at the Olympics: The Index

Aug 7, 2012
The Financial Times has a cool Olympic feature, where they run a formula for how many medals countries should get -- based on things like historical performance, per capita GDP, and host-country advantage. Then they compare that against actual performance…

How much for this gold-winning Olympian?

Aug 6, 2012
One sports agent talks about what can bring an athlete big bucks -- and what won't.

New body units offer info on effects of blasts on soldiers

Aug 1, 2012
The U.S. military is experimenting with new ways to gather data to help personnel in short-term and long-term.

How Twitter's exposing NBC's Olympic failures

Jul 31, 2012
Television ratings are up for the 2012 Olympics, even with so-called spoilers all over the Internet. Blogger and author Jeff Jarvis talks about NBC's failures to keep up with the Twittersphere.

Olympic gold can be golden on Wall Street

Jul 31, 2012
Endorsements aren’t the only financial payoff for successful Olympic athletes. There’s a well-worn path from the podium to Wall Street jobs.

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Clyde Drexler on the Dream Team, then and now

Jul 31, 2012
Clyde Drexler was part of the 1992 U.S.A. men's basketball Olympic team, dubbed the "Dream Team." He talks about how the atmosphere then differs from this year's.

London Olympics' brand exclusion zone rankles some

Jul 27, 2012
'Brand police' on the look out for ads near Olympic Park that aren't official sponsors.

Egyptian Olympians were wearing fake Nike gear

Jul 26, 2012
Members of Egypt's Olympic team were apparently given fake Nike gear to wear during training in London.
Nike just inked a deal with an Austin non-profit to help spread its message.
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